WHICH LABEL CAN I RECEIVE?
Unlike other indices, the European Shared Mobility Accelerator is not a hierarchical list. We believe that the complexity of the topic and the variety of the parameters influencing the (good) implementation of shared mobility makes it nearly impossible to give an exact numerical score to the participants. Therefore, we divide participating municipalities into four categories, each with their own label. Each label stands for a certain percentage on the shared mobility ladder that is achieved by a municipality.
To receive the label Getting Started means exactly that: you’re only just getting started with implementing shared mobility. There will still be a lot to improve, but it’s even more applaudable that you’re already making the effort. You'll receive this label if you score less than 40% of the total score.
This label means that you’ve taken the next big step on the shared mobility ladder. This label is for municipalities that score between 40 and 60% of the total score. You’ve made great efforts to get the integration of shared mobility in your municipality to this point, but you still need to establish the offer firmly into place.
WELL ON THE WAY
When you’re well on the way, shared mobility is already an established feat in your municipality. Nevertheless, you still need to get to the full acceleration point by improving certain elements. This label is for those who receive over 60% but less than 80% of the total score.
If you’ve received this last level, you already know shared mobility rocks and you try to maintain shared mobility as an important feature in your shared mobility system. Receivers of this label score over 80%. Of course, a perfect score is nearly impossible to get. That means improvement is always possible and you should strive for that.
Every municipality is placed in one out of four categories that are based on the amount of inhabitants. Your municipality will only be compared to municipalities in the same category. A smaller city will therefore never be compared to a metropolitan city. In fact, it is perfectly possible this small city receives the same label as a city of a bigger size!
We want to reward cities that work focus on specific aspects of shared mobility and have achieved extraordinary feats in implementing these aspects of shared mobility. These cities can receive a specific label putting a spotlight on the foucs they lay regarding shared mobility.
Next to the four labels as presented above, a city can be awarded with one or more of the following labels, when they have achieved the most in this specific catergoy.
For those cities making great efforts to ensure good communication about shared mobility.
Cities going the extra mile to monitor the effects and progress of their shared mobility implementation will be awarded with this label.
ZERO EMISSION ENTHOUSIAST
Implementing shared mobility is one thing, but going to great lenghts in making sure this shared mobility is zero emission as well, deserves a specific kind of label.
CAR SHARING CHAMPION
A label for those municipalities that excel in implementing car sharing in their region.
If we reward Car sharing Champions, we also need to have a label for Ridesharing Rockstars, namely those cities that make an effort to fully support ridesharing.
BIKE SHARING BOSS
For local governments who work greatly on implementing bike sharing in their cities.
CARGO BIKE CAPTAIN
The shared mobility ship fares well when cargo bikes are present. Cities going to great lengths to ensure a good implementation of cargo bikes, will receive this label.
Inclusiveness of shared mobility systems is what makes it most succesfull. Cities who are making an effort to make their shared mobility offer inclusive, can receive this label.
For municipalities who ensure that all types of shared mobility modes are present in their region and well connected overall.
Some cities will go to great lengths to create a flawless shared mobility plan, where every citizen has a shared mobility option nearby. These cities will become Perfect Planners.
Participating in ESMA means doing it all over again every year. Cities who are making great progress every year will become Shooting Stars.